Value proposition

OUR STRATEGIC PILLARS

A value proposition built on children's needs and parents' main concerns

Safety & compliance

Safety is at the heart of everything we do.

#Safety first

Through EngagED, we are building a strong safety culture across all countries. By 2028, every center will proudly carry best-in-class local certifications, ensuring the highest standards for children and families

#Nature

We believe nature is essential for growth and well-being. By 2026, every school will feature natural spaces that inspire curiosity and play. And by 2028, we commit to taking children outdoors every single day, because learning happens everywhere.

#No plan[et] B

Our planet matters. That’s why we’ve introduced a no-regression principle, making sure every decision respects safety, compliance, and ESG values. By 2026, all countries will implement a responsible purchasing plan and training, reducing our impact and shaping a sustainable future. 
 

Employee Commitment & Satisfaction

We support people because they make the difference.

#Train to retain

By 2026, all center teams will receive training beyond regulatory standards to support certifications and diplomas. By 2028, our 14,000 employees will complete 10 hours of training focused on the key challenges of early childhood education

#Promote to grow

Growth starts from within. By 2028, 65% of our managers will come from internal promotion across all countries. This year, every country will have a dedicated leadership program to accelerate career development and open new opportunities.

#Empower

Empowerment drives progress. In 2026, all countries will implement a shadow Comex with school managers to give them a voice in strategic decisions. By 2028, we commit to having 50% of management roles held by women, building a more inclusive future.

Education Excellence

We create environments where children thrive. 

#Best opportunity for children's developement & ability to learn

In all our schools, we ensure freedom of movement to build self-confidence and independence. Across 10 countries, we also prioritize healthy sleep routines, because rest is essential for learning and growth.

#Stand by our parents' side

Partnership with parents is key. By the end of 2026, every family will benefit from a three-step onboarding journey before joining a school. Parents will also be invited to two observation sessions per year, sharing insights with professionals through standardized feedback on their child’s development.

#Language

Language opens doors. By the end of 2026, all children will experience multilingual learning opportunities, nurturing curiosity and cultural awareness from an early age.

#Education science

Science shapes our future. In 2025, we launched the Scientific Education Committee, bringing together five leading experts in neuroscience and psychology to challenge and enrich our practices and curriculum.

Positive Impact & Growth

Supporting families means supporting the future.

#Boost birth

Babilou Family is committed to opening 145 to 230 new schools by 2028, providing more childcare solutions to help boost birth rates. Our Foundation dedicates one-third of its budget to research on how childcare can positively impact birth rates in developed countries.

#Satisfaction

Listening is the key to improvement. Starting April 2025, Babilou Family will be the only early childhood operator to roll out a monthly transparent NPS survey, ensuring we continuously measure and enhance family satisfaction.

#Open governance

We believe in shared decisions. This year, every school has a parent committee to contribute to its strategy. At the same time, a shadow Comex of 10 school managers reviews decisions impacting operations, bringing frontline expertise to the table.

#Babilou Family Empowering Children Fund

Our endowment fund is a force for good. This year, it will actively support children’s health and fund pedagogical innovation, driving progress for the next generation.